About Me
As a self-driven digital marketing consultant, I, Abhinav Dhiman, bring over 13 years of expertise in B2B high-tech marketing. With a strong focus on demand generation, growth marketing, and performance marketing, I have consistently helped businesses scale their marketing efforts and drive measurable results.
I’m adept at managing million-dollar budgets and crafting clear, concise product copy. I have extensive hands-on experience with a wide range of marketing tools, including marketing automation platforms (HubSpot, Marketo), CRMs (Salesforce), ABM platforms (6th Sense, Rollworks), discovery tools, email marketing platforms, and analytics tools.
I stay updated with emerging marketing trends and possess the ability to communicate complex ideas in clear and concise messaging. I am a team player who thrives in fast-paced environments.
With a strong analytical background, I have extensive experience conducting industry research, studying online user behavior, and researching key online trends.
I hold certifications from Google, LinkedIn, Hubspot, and Microsoft and have a proven track record of preparing and setting up campaign proposals, generating leads, analyzing initial and competitive site data, managing PPC bids, writing effective ad copy, analyzing landing pages, and optimizing campaigns on various platforms such as LinkedIn, Twitter, Adroll, Rollworks, Bing, and Facebook.
The Digital Marketer
Latest Posts
Effective Strategies for a Successful Google Ads Demand Generation Campaign
Discover effective strategies for a successful Google Ads Demand Generation Campaign. Maximize ROI with proven tips tailored for high-impact results.…
A Comprehensive Guide to Google Performance Max Campaigns
In the ever-evolving digital advertising landscape, Google has introduced a game-changer: Performance Max Campaigns. This innovative campaign type leverages Google’s…
Google Ads Trends for 2024: AI Takes the Wheel
Google Ads Trends for 2024, driven by advancements in artificial intelligence (AI) and machine learning. Advertisers need to stay informed…
Unveiling the Power of Digital Advertising: Your Ultimate Guide to Getting Started
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Google’s March 2024 Core Update: A Shift in Search Priorities
Google’s March 2024 Core Update, implemented in early March 2024. This update, like its predecessors, signifies a significant change in…
Performance vs Growth Marketing: Two Sides of the Same Coin?
Ever felt overwhelmed by the marketing jargon flying around? Words like “performance marketing” and “growth marketing” might seem like two…